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Google AdWords PPC specialist- 1002

תיאור

We are looking for a Google AdWords PPC specialist for leading performance marketing company in Tel Aviv that provides media services to Fintech Brands.
The company is part of a large group of companies that mainly operates in Europe, Australia, South America, and Asia.
We are an independent growing company that runs campaigns on huge budgets (up to 10 million a month) in various digital marketing channels.
We run online campaigns mainly on platforms such as: Google, Taboola, Outbrain, DV360 and a variety of Social Media (Facebook, YouTube, Instagram Twitter, TikTok and more).
A compatible candidate will be responsible for:  
Manage and grow our Google AdWords accounts 
Initiate and implement PPC search campaigns including keyword research, testing and analysis.
Initiate and implement Display, Youtube and Retargeting campaigns
Monitor and continuously optimize existing PPC campaign components including, Ad Copy, video script copy, landing page optimization, budget management, ongoing bids and CPCs, placements, keyword research, audiences, topics, etc.
Ongoing testing to improve campaigns ROI
Follow and keep up to date with market trends and competitor’s activity 
Budget management and monitoring
Closely working with internal Operations department 
Generate performance reports with recommendations for improvements 
Generate reports for management (e.g. dashboards)

דרישות התפקיד

 Proven experience as a PPC specialist 
1+ year experience in PPC/Youtube/Display and Retargeting- AdWords- Mandatory.
Proven advanced capability of paid search
Experience in data reading, analysis, and reporting
Experience with analytics tools (Google Analytics, Qlicksense, WebTrends etc.) – an advantage
Experience in managing large scale, complex activity
English on high level is a must
BSc/BA is a plus

כישורים נדרשים

Excellent communication skills
Multi tasker
Team player